History of the Media
Code
711011024
Academic unit
Faculdade de Ciências Sociais e Humanas
Department
Ciências da Comunicação
Credits
6
Teacher in charge
Francisco Rui Cádima
Weekly hours
4
Teaching language
Portuguese
Objectives
a) Understanding the relevance of the historical approach to the study of the media
b) Know the genesis and evolution of media
c) Include the study of any media in portuguese and european political, economic and social contexto
d Analyze the impact of each medium in their respective time, both in Portugal and in Europe
e) Report the rapid evolution of the media in the last thirty years
Prerequisites
None.
Subject matter
1. Presentation of the curricular unit
Program; Bibliography;
methodology
Evaluation / Timeline
2. The Concept of Media
2.1. The Media and the economy
2.2. The Media and the knowledge
2.3. Media and politics
2.4. The history of media and historiography
3.1. The History and its object of study
3.2. The New History
3.3. The History of Media and Journalism, methodologies and sources
4. The book
4.1. The second revolution the book
4.2. The library of the ancient regime and the modern library
4.3. The emergence of the bourgeoisie, the market, the press and the dissemination of books
5. The press from the beginnings to the early twentieth century
5.1 The beginnings of the press
5.2 The press and political participation - the opinion press
5.3 The invention of the daily industrial press
5.4 The mass media - Penny Press
5.5 Innovation procedures
5.6 The demand of information - the agencies
5.7 Advertising
5.8 Photography
5.9 Diffusion
5:10 Process control freedom of expression - censorship
The Mass Media
6. The movie and the culture of image
6.1. Of the still image to animation
6.2. The birth of cinema
6.3. The different cinematic styles and new models
6.4. The processes of control freedom of expression censorship
7. The radio
7.1. The radio control between the state and the market
7.2. The radio as a medium of propaganda (authoritarian and totalitarian states)
7.3. The radio in Portugal in the time of Salazar and Caetano censorship
7.4. The explosion radio after April 25
8. The television
8.1. The emergence of the television and the Portuguese case
8.2. Salazar and TV
8.3. Caetano and RTP
8.4. The current issues of television: the new channels, the public service programming
The New Media
9. The \"post-television\"
9.1. The fragmentation pattern of the audiovisual
9.2. The emergence of the new media and the Net
9.3. Questions about pluralism and diversity in the paradigm of journalism online
9.4. New media, new journalism and new audiences
Bibliography
JEANNENEY, JeanNoël (1996). Uma História da Comunicação Social, Lisboa: Terramar.
CABRERA, Ana (Ed) (2011). Jornais Jornalistas e Jornalismo. Século XIX-XX. Lisboa: Livros Horizonte.
CABRERA, Ana (2006). Marcello Caetano: Poder e Imprensa. Lisboa Livros Horizonte.
CÁDIMA, Francisco Rui (2009) Crise e Crítica do Sistema de Media, Lisboa: Formalpress/Media XXI.
MCLUHAN, Marshall, (1977) A Galaxia de Gutemberg: a formação do Homem tipógrafo, 2ª ed. S. Paulo: Companhia editora Nacional
Teaching method
The focus a mixed method: exposition and problematization of subjects, use of visual support (pictures, images, text); enhancement of the participation of students in regard to texts or books previously announced.
Evaluation method
The formal evaluation is focused on two exams.