Economics of Information - 2nd semester
Code
711011014
Academic unit
Faculdade de Ciências Sociais e Humanas
Department
Ciências da Comunicação
Credits
6
Teacher in charge
Luís Oliveira Martins
Weekly hours
4
Teaching language
Portuguese
Objectives
Prerequisites
None
Subject matter
1- Media Economics;
2- Economic and management concepts applied to media, telecommunications and internet companies;
3- Information /Communication Technologies and Economic Growth;
4- New Economy and Information Society;
Bibliography
1. ALBARRAN, A., 2002, Media Economics - Understanding Markets, Industries and Concepts, 2nd ed., Iowa State Press.
2. ALEXANDER, A., OWERS, J., CARVETH, R., HOLLIFIELD, C.A., e GRECO, A.N., 2004, Media Economics - Theory and Practice, 3rd ed., LEA.
3. CROTEAU, D. e HOYNES, W., 2006, The Business of Media - Corporate Media and the Public Interest, 2nd ed., Pine Forge.
4. DOYLE, G., 2006, Understanding Media Economics, Sage.
5. DOYLE, G., 2002, Media Ownership, Sage.
Teaching method
Theoretical-practical approach (60% - 40%). Teaching methods based in expositive, questioning and active learning.
Evaluation method
One written individual test (50%);
One group work, presented orally (50%);
The participation of students in class will also be considered.