Strategy
Code
1207
Academic unit
null
Department
null
Credits
7,5
Teacher in charge
Vasco Santos
Teaching language
English
Objectives
To teach Strategy.
Prerequisites
Compulsory pre-requisites:
- 1102. Microeconomics
- 1200. Principles of Management
Subject matter
Economies of scale and scope, agency and coordination, competitors and competition, strategic commitment, dynamics of pricing rivalry, entry and exit, industry analysis, strategic positioning for competitive advantage, sustaining competitive advantage, the origins of competitive advantage: innovation, evolution and the environment.
Bibliography
Besanko, David, David Dranove, Scott Schaefer e Mark Shanley, 2013, The Economics of Strategy, sixth edition, New York: John Wiley and Sons.
Teaching method
Lectures and practical classes.
Evaluation method
The final grade will equal the weighted average of the grades obtained in the case study, the graded problem set, a midterm and a final exam according to the following weights:
Case study....................................................................................20%
Problem set...................................................................................15%
Midterm.........................................................................................25% Final
exam.................................................................................... 40%
However, a passing grade will only be awarded if the weighted average of the midterm (M) and final (F) equals or exceeds 9.5.