Nova School of Business and Economics

Communication, Leadership and Ethics

Code

1458

Academic unit

null

Department

null

Credits

3,5

Teacher in charge

Laurinda Alves

Teaching language

Portuguese

Objectives

Leadership is managing people and projects, and therefore an effective leadership demands effective communication, and an awareness of the human qualities essential to the relationship with colleagues, organizations, or society as a whole.Success in business means identifying other peoples´ talents, making good use of them, and engaging them in order to make a positive impact on one´s business and, by extension, on one´s community.This course aims to make students aware of all aspects of effective communication, so that they may develop their own leadership skills as well as those of others, in order to make a successful, ethical contribution to the world around them.

Prerequisites

N/A

Subject matter

I. Identify the most common errors in verbal and non-verbal expression.

II. Develop techniques to communicate better and more effectively.

III. Understand the importance of being simple and assertive.

IV. Know how to argue, debate ideas and defend points of view.

V. Improve the way of communicating projects and initiatives.

SAW. Realize the impact of body language.

VII. Empower leadership and encourage teamwork.

VIII. Interiorize rules and criteria of Feedback, the most powerful tool of Communication.

IX. Simulate job interviews, to train the self-pitch.

X. Develop brainstorming and design thinking techniques.

XI. Train skills that encourage involvement with the community.

XII. Discuss ethical issues and dilemmas.

XIII. Acquire skills to speak in public and be on stage.

Bibliography

Laurinda Alves and Alberto Brito, Ouvir, falar, amar (Lisboa: 2010)
John Elkington, The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World (Boston, M.A.: 2008) Viktor E. Frankl, O homem em busca de um sentido (Lisboa: 2012)
Phil Harkins, Powerful Conversations: How High Impact Leaders Communicate (New York: 1999)
Selecção de TED talks (online)
Selecção de apresentações da Royal Society of Arts talks (online)

Teaching method

Practical exercises include real life case studies, role plays, impromptu speaking and individual presentations; video recording, self-analysis, interviews, constructive feedback and evaluation.

Evaluation method

-6 written assignments
-1 Midterm test
-Continuous evaluation in class
-Final presentation on stage (final oral examination).

Courses